THE Malvern Gazette's #VeryMalvern Christmas campaign helped celebrate the day Malvern's Christmas lights were switched on.

The newspaper ran a live report during the event, and included social media posts from people sharing the #VeryMalvern hashtag.

Traders and shoppers are getting aboard our drive to encourage people to shop local during the festive season.

As well as publishing the good news about the town's wonderful range of shops, pubs, restaurants, cafes and other services in print and online, we are spreading the message on social media.

You simply have to add the hashtag #VeryMalvern to your own social media posts so our search engines can find them. We then share them on our own social media platforms, which brings them to a much larger audience.

The hashtag works on Facebook, Twitter and Instagram.

Here are a few of the posts we have shared so far:

 

 

It's beginning to look a lot like #Christmas here at The Homend Shopping Mall! http://www.thehomendshoppingmall.co.uk/#VeryLedbury #VeryMalvern

Posted by The Homend Shopping Mall on Tuesday, 1 December 2015