AN air ambulance charity which is a lifeline to people in Worcestershire needs support to help keep its life-savers flying high over county skies.

Air Ambulance charities across the country are once again coming together to celebrate National Air Ambulance Week (NAAW) which takes place between Monday, September 21 and Sunday, September 27.

NAAW is an initiative created by the Association of Air Ambulances (AAA) and celebrates the work of your local air ambulance, giving them a national voice and an opportunity to promote the work they do at a local level.

Together, the UK’s air ambulance charities generate £96.7 million a year, operate 36 helicopters and have a volunteer network of over 2,500 people,

This year, Midlands Air Ambulance Charity is urging the public to get involved by recording a short video saying the same words, “I support my local air ambulance, do you?” and then nominating friends and family to do the same.

The video can then be emailed to the charity at press@midlandsairambulance.com, uploaded to Twitter: @MAA_Charity using the #NAAW2015 hashtag.

All posts including the #NAAW2015 hashtag will go into a draw to win a visit to one of Midlands Air Ambulance’s three airbases.

Hanna Sebright, chief executive for Midlands Air Ambulance Charity said: “The creation of a video is probably one of the easiest ways of getting involved this year and we look forward to seeing how the public respond.”