THE Malvern Gazette's #VeryMalvern Christmas campaign helped celebrate the day Malvern's Christmas lights were switched on.
The newspaper ran a live report during the event, and included social media posts from people sharing the #VeryMalvern hashtag.
Traders and shoppers are getting aboard our drive to encourage people to shop local during the festive season.
As well as publishing the good news about the town's wonderful range of shops, pubs, restaurants, cafes and other services in print and online, we are spreading the message on social media.
You simply have to add the hashtag #VeryMalvern to your own social media posts so our search engines can find them. We then share them on our own social media platforms, which brings them to a much larger audience.
The hashtag works on Facebook, Twitter and Instagram.
Here are a few of the posts we have shared so far:
@VeryMalvern Loving the market around the town today! Lovely atmosphere! #verymalvern #worcestershirehour pic.twitter.com/by3nmX7CV9
— Jeanius! (@jeaniusdesign) November 28, 2015
And the lights are on! #Malvern looking very Christmassy! @MHDCcomms #VeryMalvern pic.twitter.com/fHzTTTBohs
— Malvern Hills DC (@MHDCcomms) November 28, 2015
#VeryMalvern cards, calendars & prints from @Shuttersphere1 showing how lucky we are to live in this part of world. pic.twitter.com/idZxyNOfZV
— Austin & Co (@Austin_and_Co) November 30, 2015
What a fantastic weekend of music we've had! A Slade classic from Sat @MalvernLib #VeryMalvern #WorcestershireHour https://t.co/5hg3biM6a5
— MalvernSaxChoir (@MalvernSaxChoir) November 30, 2015
Huge thanks to our #VeryMalvern customers for their dog food donations. But we want more! #WorcestershireHour pic.twitter.com/wRPWIyaf00
— Austin & Co (@Austin_and_Co) November 30, 2015
Such a tough day #producttesting #photoprops #malvernhillshour #Verymalvern #WorcestershireHour pic.twitter.com/EesTW1ueHz
— MalvernPartynBalloon (@MalvernParty) December 2, 2015
Don't miss Colwall Mistletoe Fair on Friday, December 11: https://t.co/sEuHwoTwbM #VeryLedbury pic.twitter.com/mtE89Agh4O
— #VeryLedbury (@VeryLedbury) December 3, 2015
It's beginning to look a lot like #Christmas here at The Homend Shopping Mall! http://www.thehomendshoppingmall.co.uk/#VeryLedbury #VeryMalvern
Posted by The Homend Shopping Mall on Tuesday, 1 December 2015
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here