CORA Weaver of the Friends of Malvern Springs and Wells praises Coca Cola for supporting a local scheme for the preservation and conservation of our springs and wells heritage.
I fear that the Friends of Malvern Springs and Wells (not, I am informed to be confused with the Malvern Spa Association) are the unwitting participants in a sophisticated PR exercise.
If they would care to watch a few well-informed, reputable documentaries or otherwise research the facts relating to the effect of water extraction on water tables, they would appreciate that unregulated water extraction by powerful companies is a cause of the depletion of community wells and springs throughout the world leading, in many cases to serious environmental and social damage. In an age of projected climate changes and accompanying desertification, the prospect of lasting damage to water supplies is horrendous to say nothing of the growth in their billions of bio-non-degradable plastic bottles.
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I, for one, do not relish any public acknowledgement of the firm's activities despite the no doubt genuine courtesy with which the negotiations on both sides will have been conducted.
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