MARKETING agency Pepperneck has become the first accredited Google Partner based in Worcester and the immediate area, following a comprehensive accreditation process. The Google Partner badge shows an agency is recommended by Google to advise clients on the best AdWord and Pay Per Click advertising strategies to meet their stated business objectives.

Pepperneck, which is based in Malvern, is only the second integrated marketing agency in Worcestershire to achieve Google Partner status and one of only three throughout Herefordshire and Worcestershire. It is also included on the Google partner search list, an online tool that allows individuals to locate an agency that meets their specific service requirements. To achieve Google Partner status, Pepperneck had to meet Google’s stringent requirements in professional development and commitment to ongoing best practice in AdWords management.

Managing director Steve Adams said: "Pepperneck has an established reputation for designing and developing websites that don’t just look good, they are proven to work. Even the best looking and functioning website in the world is no good if no-one knows it’s there."

The accreditation process was led by led by the company's PR and social media specialist Hannah Haffield, who added: "“I am very proud to have completed the course and secured official Google Partner status for Pepperneck. I am now looking forward to implementing this knowledge with a large number of new clients as we aim to raise our profile as Worcester’s leading Google specialist.”